Marketing MIX
1) Product
Jin Air’s product is transportation service. It has 3 flight service routes: to Jeju island, Bangkok and Guam. To Jeju Island, they serve 24 flights a day. To Bangkok and Guam, 7 flights a week, everyday. For the in-flight service, it provides economical and practical flight service and set a different concept from other regular airlines. All the flight attendants, ca
active. This active color reflects nate and cyworld’s communication image and give friendly feeling.
So the main page of nate and the brand logo of nate can define the brand image of nate. Why brand image is important? Because Consumers can be affected by not only the product’s function but also its image.
I will introduce the promotion mix now. Please notice the promotion mix.
First, Nat
The business portfolio is the collection of businesses and products that make up the company
Portfolio analysis is a major activity in strategic planning whereby management evaluates the products and businesses that make up the company
Market penetration is a growth strategy increasing sales to current market segments without changing the product
Market development is a growth strategy tha
<<Marketing mix>>
UV's core competence is their ability to make the public laugh. And all activities as a group of UV are their end products. They always try to make funny performances and lyrics to fully utilize their core competence. But, this cannot perfectly express their characteristics as a musician. Composed all by Muzie who had been active in the underground as a singer-song writer for
- To selectively expand its channels of distribution in important markets around the world without compromising the value of the TIFFANY&CO. trademark;
- To provide superior customer service;
- To maintain an active product development program;
- To increase its control over product supply through direct diamond sourcing and internal jewelry manufacturing;
- To achiev